Friday, May 23, 2014

Sherry Ratay's Formulas featured on Behind The Chair!

I wrote an article for Behind The Chair about Summer Color Formulas. Visit Behind The Chair's website to see more!

5 Sizzlin' Celebrity Summer Shades
Celebrity color serves as the inspiration for both you and your clients. Whether it’s Emma Stone’s reddish-blonde ombré, Kim Kardashian’s chocolate brown or Jessica Chastain’s vibrant red—these hues are always in demand! At the Sherry Ratay Salon in Orlando, FL, Owner Sherry is constantly asked to recreate A-list shades. The following are the most requested hues in her salon and in her work as a Minardi Artistic Colorist. Here she shares her no-fail formulas and techniques for bringing these in-demand shades to your color-enthused clients. 
Giuliana Ranic
 
Starting Level: 4
Formula A (highlights): Beth Minardi Signature Permanent 2 oz. ICE Ice Age + 2 oz. 40-volume developer
Formula B (glaze): Beth Minardi Signature Demi-Liquid 2 oz. 10 Ice Hi Ho Silver + 2 oz. 5-volume developer
Starting in the front panel with a technique called “Over The Top." Apply Formula A, using soft delicate strokes within your foils while focusing on the front frame. Process for 45 minutes.  Shampoo and dry. Glaze all strands with Formula B, process for 20 minutes, shampoo and dry the hair.
Jennifer Garner
 
Starting Level: 4 with 40% gray
Formula A (retouch): Joico Vero-Lights + 20-volume developer
Formula B (ombré): Joico Vero-Lights + 20-volume developer
Formula C (glaze): Beth Minardi Signature Demi-Liquid 1 ½ oz. 9NB Almond Parfait + ½ oz. 6B Bambi +  2 oz. 5-volume developer

Apply Formula A  to touch-up gray roots. After finishing the retouch application, apply Formula B starting at the nape to create  a soft ombré. Using a Joico Vero-Lights color brush, blend the color in so there is NO visual starting point.  Lift to a soft, yellow, shampoo and dry the hair. Glaze all strands with Formula C, process for 15 minutes, shampoo, condition and style.
Kate Winslet
 
Starting Level: 6
Formula A (highlights): Beth Minardi Signature Permanent 2 oz. 12 BB Antarctica + 2 oz. 40-volume developer
Formula B (lowlights):
Beth Minardi Signature Demi Crème 2 oz. 9BG Cornsilk + 2 oz. 5-volume developer
Formula C (glaze): Beth Minardi Signature Demi Liquid 2 oz. 10G Buttercream + 2 oz. 5-volume developer
Beginning at the nape, working up and then following with the sides and top, alternate between Formulas A and B to create soft dimension. Process for 30 minutes, shampoo and dry the hair. Glaze all strands using Formula C, process for 15 minutes, shampoo and style.
Jayma Mays
 
Starting Level: 5
Formula A (retouch): Beth Minardi Signature Permanent 1 oz. 16G Golden Sable +1 oz. 7OG Valencia + 2 oz. 20-volume developer
Formula B (highlights): Beth Minardi Signature Permanent 2 oz. 11GO Creamsicle +2 oz. 40-volume developer
Formula C (highlights): Beth Minardi Signature Demi Crème 2 oz. 7NCG Peach Bellini + 2 oz. 5-volume developer
Formula D (glaze): Beth Minardi Signature Demi Liquid 2 oz. 10C Peach Chiffon + 2 oz. 5-volume developer

Apply Formula A  to touch-up gray roots. After finishing the retouch application, alternate Formulas B and C and process for 30 minutes, then shampoo and dry the hair. Glaze all strand with Formula D, process for 15 minutes, shampoo and style.
Marcia Cross
 
Starting Level:  6 with 50% gray
Formula A (retouch): Beth Minardi Signature Permanent 1 oz. 6NCB Fawn + ½ oz. 7OG Valencia +  ½ oz. 8RG Autumn Harvest + 2 oz. 20-volume developer
Formula B (midlengths and ends): Beth Minardi Signature Demi Liquid 2 oz. 10C Peach Chiffon + ½ oz. 6CG Mango + 2 ½ oz. 5-volume developer

Apply Formula A  to touch-up gray roots. Apply Formula B to midlengths and ends, process for 45 minutes, shampoo and style.
 

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